Perspective

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Our spot for thoughts on design, technology, art, science, business or whatever we want. It’s our spot, after all.

Mobile App Checkouts

via Tim

I just read an interesting Ad Age article on Mobile Marketing and App Strategy that discusses 12 lessons marketers and big brands have learned from their early involvement in creating and marketing mobile apps. Among the lessons discussed was “Make it easy for consumers to pay”. That got me thinking – how far off are

Back that thang up

via Dave

A web design shop like ours generates gigabytes of files every month, and traditional backup solutions just weren’t cutting it anymore. Six months ago, we adopted a new approach to backups and we’ve really enjoyed the freedom it gave us. “Who put 2 gigs of files on the dev server?!”, Mike would yell from his

iPhone Business Apps

via Karen

Well I finally got my new iPhone. I’ve been wanting to get one for awhile and decided now was the time since my T-Mobile contract finally expired. I’ve done a lot of useless stuff with it for the first few weeks and now I need to get serious with some apps that can help me

So, why should I choose you?

via Tim

When evaluating a client website, I’ll first look at how well that organization’s unique value proposition (UVP) is conveyed. A good UVP quickly answers the following question: “If I am your ideal audience, why should I choose to do business with you and not someone else?” Quite often I find that most websites lack a